Top Tips for Fundraising

If you're looking for some advice on how to maximise your fundraising efforts and spread the word, here are some of DSUK's top tips...

Set up an online fundraising page to kickstart your fundraising.

Just Giving allows you to create your own web page. People can then donate, leave you a supportive message, and the money, including any Gift Aid, automatically gets sent to Dravet Syndrome UK. Hassle free fundraising.  The photo on your page is the first thing people will see, so adding one of your lovely self will reassure your supporters that they’re on the right page.

 

Tell the world why you’re fundraising

It’s really important that people know why you’re raising money for Dravet Syndrome, so it will be useful to know as much about us as you can. Maybe you have a personal reason for fundraising that you’d also like to share. If people know where their money is going, and why, they’ll be much happier to donate.

Here is a short video you may wish to share about what the money you raise will help to pay for:

Play video

Impact Video 2024

Get snap happy

Taking photos is a brilliant way to let people know about what you’re doing. You can show people how things are going, you can celebrate your achievements and you can get creative with some really fun action shots. It’s easy to do this by WhatsApp and your favourite social media pages , or on your online fundraising page.

 

 

Set a fundraising target

You might already have a fundraising pledge for the event you’ve signed up for, but even if you don’t, it’s a good idea to set one. A target can be really motivating, not only for you, but also your supporters. They might donate just that little bit extra if they know it’s going to get you to 100%. And don’t forget to raise your target as soon as you reach it to keep the donations coming in!

 

Add a video

Video is a really effective way to tell your fundraising story. It doesn’t need to be anything fancy, simply use your smartphone to record something. It could be a video of you talking about what you’re doing and why, or a live stream while you’re out training for your event.

 

Include any donations you’ve raised offline

If you have been raising money and collecting sponsorship offline, you can update your JustGiving page to include this money. It will then be added to the total, contribute towards your target, and your page will reflect all of your incredible fundraising.

Did you know? – if you’re a UK taxpayer and you pay in donations collected as cash donations, we can claim Gift Aid on your behalf (don’t worry – it’s perfectly legal and increases the value of those donations by an extra 25% – at no cost to you!).

 

Link up your Strava activity

For those of you taking on a challenge event, if you’re using the Strava app to track your training, you can add this to your JustGiving page. Share things like fitness tracking, training photos and miles to your fundraising page so people know just how much effort you’re putting in.

While you’re there, why not join Team Dravet on Strava. [need to set this up]

 

Personalised sponsorship asks go a long way

Your close family and friends will really appreciate a personalised ask for support, so send them a private message first. Tell them about what you’re doing for Dravet Syndrome UK, why you’ve signed up and what their support would mean to you.

 

Share, share, share… and share again

Make sure you’re sharing your fundraising page regularly. Hit a new fundraising milestone? Smashed a training goal? Had a big donation? Tell people about it. Update your fundraising page and share on your social channels. Donations come in after the event too, so make sure you keep sharing after the big day.

 

Most importantly – Have fun

This bit is the most important! When it comes to the fundraiser itself, it may all be for a good cause – but you’ve done all the hard work by now, so enjoy yourself!